Industries

Cross‑sector expertise

My experience spans multiple industries, allowing me to adapt solutions to your specific context.

Emil Minciu

Financial Services & Banking

I support banks, credit unions, NFIs and microfinance institutions in optimising their sales channels, developing partnerships and transforming their commercial model. Experience includes integrating sales units into branch networks, reducing non‑performing branches from 33 to 17【380504953167109†L147-L147】 and setting up strategic partnership departments【380504953167109†L142-L143】.

Fintech & Crowdfunding

I contributed to the development of Filbo, a micro‑lending platform, from concept to launch【380504953167109†L97-L100】. I also helped bring to market the first embedded finance solution (including Buy Now Pay Later) for SMEs【380504953167109†L102-L104】 and designed Go‑To‑Market strategies for digital platforms such as UpMultiBeneficii【380504953167109†L89-L93】.

SaaS B2B/B2B2C

Experience launching SaaS treasury management platforms, e‑invoicing ERP solutions and sales enablement tools. I provide guidance on pricing, value proposition and channel strategy for SaaS providers targeting businesses and consumers.

E‑commerce & Digital Platforms

I work with e‑commerce businesses and digital platforms in B2B, B2C and B2G markets to optimise sales funnels, partnerships and customer experience. This includes market analytics and loan comparison platforms serving consumers and businesses.

HoReCa & Retail

As District Manager & HR Operational Excellence Manager at Starbucks (Amrest CEE), I transformed HR processes by implementing a workforce management system【380504953167109†L112-L115】 and led the opening of six coffee shops in Romania【380504953167109†L116-L117】. I help HoReCa and retail organisations align operations with commercial goals.

Workforce Solutions & Consulting Services

At ManpowerGroup I diversified the service mix and achieved +115% profit【380504953167109†L121-L124】, implemented ATS and VMS solutions【380504953167109†L126-L127】, managed major client portfolio transitions and negotiated large RPO contracts【380504953167109†L130-L136】. I assist workforce solution providers and consultancies in product development, channel strategy and operational excellence.

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